Is New Zealand Falling Behind in Innovation? A 2025 Reality Check
New Zealand likes to tell itself an innovation story. High impact science, clever agri-tech, rockets from Mahia, a booming games sector.
Insights
Reflection as an AI Operating System: Turning Ambition into Measurable Outcomes
Think of reflection as the connective tissue of execution. It’s not a diary and it’s not a retrospective buried in a slide deck. It’s a deliberate rhythm that captures what happened, what it means, and what decision follows—across sales, marketing, product, operations, finance, risk, and leadership.
Designing Your Tech/AI Stack Isn’t About “Best Practice.” It’s About Best Fit.
If you’ve ever tried to build a business around a tangle of apps, APIs and “one more tool,” you know the truth: there’s no single best practice stack. There’s only the best fit for your goals, budget, skills, and the way you actually work.
AI Fatigue Is Real — And It’s a Symptom of Bad Implementation
AI fatigue usually doesn’t start with a big blow-up. It creeps in quietly through behaviour
Balancing Innovation with Compliance – A Guide to Ethical AI
Unlock powerful technologies that drive sustainable growth and operational efficiency.
AI in Tourism: Reimagining Visitor Experiences in New Zealand
New Zealand tourism is back on the climb. International visitor arrivals reached around 3.3 million in the year to Dec 2024, with overseas visitors contributing an estimated $12.2 billion to the economy. Tourism is once again our second-largest export earner, sitting just behind dairy.
Review: Google AI Mode
Google’s AI integration has evolved from a hallucinating novelty into a terrifyingly capable research assistant. It is faster, smarter, and more intuitive than traditional browsing—but it comes at a cost to the open web that we are only just beginning to understand.
Smarter Farming: How AI Is Transforming New Zealand’s Dairy Industry
That’s where AI in dairy farming comes in — not as a replacement for farmers, but as a practical, everyday tool that helps make better decisions, faster.
Stop Paying Agency Prices for “Target-Market Input” — Run It In-House with Changeable MRIS
That’s what Changeable MRIS (Market Research & Innovation Strategist) does. Paste your idea, and MRIS talks to realistic buyer personas, scores the opportunity, surfaces risks and proof needs
How I Capture and Assess Brainstorming Ideas Quickly Using ChatGPT
ChatGPT captures it, runs an expert assessment (using my virtual team of finance, governance, strategy, and tech personas), and logs the results straight into my Brainstorming Folder.