Google’s AI integration has evolved from a hallucinating novelty into a terrifyingly capable research assistant. It is faster, smarter, and more intuitive than traditional browsing—but it comes at a cost to the open web that we are only just beginning to understand.
That’s where AI in dairy farming comes in — not as a replacement for farmers, but as a practical, everyday tool that helps make better decisions, faster.
That’s what Changeable MRIS (Market Research & Innovation Strategist) does. Paste your idea, and MRIS talks to realistic buyer personas, scores the opportunity, surfaces risks and proof needs
ChatGPT captures it, runs an expert assessment (using my virtual team of finance, governance, strategy, and tech personas), and logs the results straight into my Brainstorming Folder.
At Changeable, my team of AI agents doesn’t just support me — they form a leadership team and board of directors, guiding decisions, holding me accountable, and ensuring productivity stays high.
AI doesn’t know your industry. It doesn’t understand your niche. It doesn’t have decades of human experience. That’s the domain of subject matter experts (SMEs). Whether you’re a lawyer, engineer, farmer, designer, healthcare worker, or policy adviser, your judgement, creativity, and lived experience can’t be automated.
So here’s the scene. I’m on my phone, mid-idea. I speak into the ChatGPT app, and together we’re sketching out a new strategy, article, or campaign. Then comes the kicker — this idea needs an infographic or image.
